Can a former OYO Rooms executive build a rival hotel aggregator that lasts?

Much before she was caught by the entrepreneurial bug, Ankita Sheth had already plunged into the world of startups. As the head of acquisitions at OYO Rooms, the SoftBank-backed hotel aggregator, she had helped its founder, Ritesh Agarwal, build up the company’s business, connecting customers with available hotel rooms across India.

Indian Startups Should Focus On Sustainability, Stop Chasing Unicorn Tag

The next company that is being greenlighted to enter the prestigious Unicorn club of startups is Oyo Rooms, a SoftBank-backed budget hotel aggregator.