Watch Sanchit Vir Gogia talk on Missed Call Economy

There are more than 900 million mobile phone users in India – but most of them are on a tight budget and so they do what they can to keep the costs down. Companies have found a way they can encourage people to get in touch with them – without having to foot the bill for the call. The potential customer rings and then hangs up. The company then returns the call, knowing the caller has expressed an interest.

To see the video, please click here.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s