Window to the World

How eBay India is helping small businesses sell their products worldwide.For many years Taushif Ansari worked for a merchant making leather jackets in Dharavi, Mumbai. In 2012, he started his own business and registered with e-commerce marketplace eBay. For the first six months he could sell only two or three leather jackets a month. Now, he employs five craftsmen, sells 150 to 170 jackets a month and makes Rs 60,000 to Rs 70,000 in profit. His most favoured markets are the US, Australia, the UK and New Zealand. “I am sitting in Dharavi and exporting to the world,” he says. “In India, the season for leather jackets lasts only three months. I sell throughout the year.”

Sanchit Vir Gogia, Chief Analyst and CEO of IT and telecom advisory firm Greyhound Research, says eBay’s focus on small exporters is good marketing for India as well because a lot of locally made products are now available in multiple countries.

To read the Full Article, click here: Business Today

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